The app market is a growing and vibrant market and one which everyone wants to be a part of. Creating a successful app business in this busy market is becoming more difficult as more and more designers and developers enter this sector. However, we have found that successful app makers, Apprenuers as we call them in the business, are creating successful app empires by being versatile and innovative.
What is an app empire?
An app empire is a collection of apps created by one app maker, you can think of it as your portfolio of work. Many app makers will wait until they have a number of apps ready before loading them to the app stores. When you open look at an app on GooglePlay, or indeed in any app store, you will see that there is a section that asks if you want to view other apps created by that app maker and very rarely will you see that there is no other apps available.
Many app empires begin with a theme, creating a number of trial apps that lead to the main app that is released as a premium app, other app empires do not have a main app, but many smaller scale apps that are based around one theme and host internal advertising to apps within the app empire.
Why do you need an App Empire?
The app market is crowded and competitive; therefore it is important to enter the app market from various angles to capture your audience at different places within the market. Being visual from many angles allows more people the opportunity to notice your apps. Once the user has access to your app, they will see other apps within your empire that are available through the app download page, in addition you should be creating your apps to advertise your app empire from within the apps themselves, spreading your apps to more users. For example, you have created several different animal wallpaper apps. I find your cat wallpaper app from a search, and when I download your app I receive a pop up notification that shows me the other animal wallpapers that is in the range too. As I love dogs, I will possibly download your dog wallpaper app too.
Different types of apps
AppsGeyser offers a range of app making template tools that will allow you to create an app empire with ease. Before you begin making any apps, we suggest that you take a look at the templates available and see how you can utilise them with your topic. Most successful app makers make a minimum of seven types of apps before their apps begin to become successful.