We all know how competitive the app market is, there are now limitless number of apps out there all wanting to be downloaded, how do you make sure that your free android app is the one that grabs the attention and gets downloaded. Can your free Android app really be the app that become viral? Can you get the world talking about your app? Now is time to learn how to get your app out there effectively.
Image Via St Paul marketing team
The marketing rules:
1: Be different – If your app is the same as a million other apps then why would someone choose you over the app that is placed above and below you in the app market? Make your app different, ask yourself what your app has that other apps don’t have, make yourself unique.
2: Be Social – There is nothing more likely to get your app moving than an app that is social and being spoken about in the online social sphere. Make people share your app, converse with you and talk about your app favorably. You need to make sure that your social existence is a fun and welcoming environment that people wish to be a part of.
3: Get blogging – As much as social is important, so is blogging, get yourself a blog and get on other people’s blogs, this offers you the opportunity to pitch your app and get your app reviewed. Blogging is very closely related to social networks and if you are trending in the blogging categories you will find that you will be trending in the social field too.
4: Make a fantastic website – I think that this is the basic point from which every app maker starts. You need to have your own traditional online presence that people can refer to for more intricate details. What you want is that if there is a negative comment made about your app the commentator can come to you and talk about their problem, if not you will find that people will just leave bad reviews on your app download page which is the worst possible situation for anyone.
5: Review Websites – use the web to your advantage and get your app reviewed in as many app review websites that you can. All reviews can turn into a talking point, can be used in your ongoing marketing campaigns and can be shared onto social media.