Learning how to monetize your Android app is quite a simple process, we have spoken frequently about using Admob as our preferred ad provider, but there many other options out there which you may find useful for when you market Android apps.
market android apps with LeadBolt
LeadBolt is a leading ad network that was originally founded in Australia on 2010 by Dale Carr and entered the mobile ad space in 2011. We like this ad platform to market Android Apps because it is easy to use and aims to pay out higher percentages than other ad companies. Pepsi, Walmart and Groupon are some of the high-end users of this ad network. Although there have been issues with this ad provider, it is still relatively new and as far as revenue goes, per click you are going to get a higher percentage than you will get with Adbolt, maybe something you need to bear in mind.
market android apps
This is an affiliate ad market with a difference and it is one that personally I love. This ad platform is a mix between an ad company and a dropship site in terms of its content. ClickBank has a range of products on its site in which you can choose to use within your site, and for each sale you will get a percentage of the revenue raised. This sits perfectly within many niches that many of you have for your apps. For example if you are planning on creating an app based around your Dog lovers blog, you can have ads appearing on your site for sales of dog food, dog equipment and so forth. The idea behind this ad network is to ensure that the ads are focused up a very small niche.
Offermobi and Commission Junction
market android apps offermobi
These two ad networks are very popular in a different form of affiliate marketing, the pay-per-call marketing. This means that embedding within the banner ad is a telephone number that will automatically call through to that number when clicked up. If you are creating an app for a mobile device then pay-per-call may be the way forwards for you. If a user is already on their mobile device and they have seen your ad, why not get them to call immediately through to the product provider, or service provider that is being advertised, we all know, if we put off that immediate contact for a few minutes then the likelihood that you will call the advertiser in the future is very low. Because this form of advertising leads to direct contact with the supplier the revenue is much higher than pay-per-click advertising. What is important with this form of advertising is that you make sure that the ads are location and niche related. Noone in the UK will click through to a phone number in the US to purchase a take away pizza for example.
market android apps commission junction
No matter how you decide market Android apps, it is important to try each style out for a period of time before trying another style, then you are able to track each of your revenues from each affiliate style and see which best suits you and your audience.