As cryptocurrencies have become increasingly popular as alternative assets, more and more companies have been looking to the leading digital currencies like Bitcoin and Ethereum as payments solutions. But do they make acceptable assets to make (and accept) payments? In this article, we look at what makes Ethereum a medium of exchange and the benefits […]
In 2022, non-fungible tokens (NFTs) have become widely known and used. Your favourite NFTs can now serve as your Twitter or Reddit profile photo, with Facebook and Instagram getting involved in the near future. Mass-market players and premium labels are launching NFT collections at a dizzying rate, driven partly by a ‘fear of missing out’ […]
Simply said, a web app is a program that can be accessed and used in a web browser. Keep in mind that while utilizing certain web applications, the browser technology is disguised. This is the case, for example, when embedding your web app within a native Android or iOS app, running a webpage as an […]
The key to a successful brand is to create loyal customers. Loyal customers are more likely to buy from you again because they trust your brand and feel like they know you. Some brands have been able to create this loyalty by providing excellent customer service and offering discounts for returning customers. Other brands have […]
Facebook Ads is a cost-effective and efficient way to market your business. With over 2 billion monthly active users, Facebook offers a vast potential customer base for your business. And with the ability to target ads to specific demographics, interests, and even behaviors, you can be sure that your ads are reaching the right people. […]
Email marketing can take many forms, including newsletters, promotion emails, retention emails and acquisition emails. But with marketing and selling techniques constantly shifting, people find themselves wondering which approaches to adopt. Email marketing platforms, such as Ongage, develop clear strategies to enable the nurturing of leads with customers and for the achievement of more efficient […]
