Many think that making an android app is just a hobby, so you don’t need to make a plan. Simply click a few buttons to upload your content, upload your APK to Google Play and you are done. Right? Well, not really, if you want anyone to actually download the app. Seriously, how do you think anyone will know your app exists if you don’t market the app? As with any activity, if you don’t plan it correctly, it will most likely fail. Android apps need a proper business plan to succeed.
The idea of a business plan is to bring order to your app. Think of it as a step-by-step guide, helping you go from point A to point B, all the way to the end of the path, where you will find app success. Each step along the way will detail tasks that you should be completing, so that once completed, you can move on to the next step.
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How do I write a business plan?
To get started you need to understand what you want to achieve from your business. To help you understand this, answer the following questions:
1: What is your business about? Take a look at the industry in which you are focusing your app. What type of competitors do you have? What are their goals? What products will you be selling? Or what services will you be providing?
2: Marketing your app business. In order to market your app, you need to understand your customer. Who is your customer and how can you interact with them? What will capture their imagination? Take a look at your competitors’ audience members to get a better understanding.
3: Finance? Whether or not you like it, everything costs money in the end. AppsGeyser is a free program, but will your app increase costs elsewhere? Will you be uploading your app to GooglePlay or Amazon? Your time is also money. Can you spare the time required to focus on marketing your app? Will you need more team members? Get ready for the unexpected.