Category: General

General

White Hat Link Building vs Black Hat Link Building: What’s Right for Your Business?

The Importance of SEO and Backlinks If you’re running a website, business, or blog, you’ve no doubt heard about the importance of SEO (Search Engine Optimization) strategy. Having good SEO in place means your website will be more visible, you’ll gain more traffic, and, ultimately, you’ll gain more opportunities to turn traffic into customers.  Backlinks […]

General

Data Management Protocols Every Remote Business Needs to Have in Place

As more businesses move towards remote work, it’s important to have protocols in place to manage data. Here are some data management protocols every remote business should have. User access control No matter how big or small your business is, it’s important to have a protocol in place for who has access to what data. […]

General

What Is Email Automation? Definition, Flows

If you’re not using email marketing automation, you’re missing out on significant opportunities to engage your target audience and potential customers. Email marketing has been unstoppable since the first mass-market email made $13 million in 1978. And despite social media’s popularity, many people still prefer email. The global email user base reached 4.1 billion in […]

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The Most Important Cybersecurity Tools You Must Have on Your Device

Technology has changed significantly over the past few decades. It’s become difficult to live without some form of technological device in today’s modern society. It’s nearly impossible to go without a smartphone for example.  Whether you have a device for entertainment, work, or just to stay in touch with friends and family, you need to […]

General

Taking your product from design to market launch: Your complete guide

So you’ve finally made the perfect product, and it’s now time to introduce it to the market. You probably think that the product will sell itself, given how great it is. However, this is a mistake many companies make. Launching your product or service in the market takes a lot more research and planning than […]

General

Student Engagement App: Can It Enhance Learning?

College and university students of the 21st century are spoiled for choice when it comes to technology. Undoubtedly, technological advancements in the past decade have significantly helped people in their student years. From computers to laptops to smartphones and tablets, we all have a dedicated device that assists us in our daily lives, including studying.  […]