The business landscape is changing daily, and with it, the associated challenges. Both macro and microeconomic problems play a huge role in influencing a business’s success. While there’s not much a business can do to control and tip macroeconomic factors—inflation, fiscal policy, national income, and international trade relationships—in its favor, it can sway key microeconomic […]
One of the most effective search engine optimisation (SEO) strategies is outreach. Among the many goals of any SEO campaign is for their website to rank in Google. Outreach involves creating internal links from off site domains to link back to a client’s site. If done successfully, you can reap a ton of benefits like […]
The far-reaching implications of the COVID-19 pandemic have resulted in a major shift in how people travel, work, and conduct business. One of the more noticeable aftermaths of the pandemic is the surge in remote working, which includes working from home, hotels, and cafes. Some even take it further by booking a flight ticket and […]
It’s easy to overlook the importance of communication skills for software developers. When most people think about coding or programming, they rarely associate these professions with any social skills. Since software development is a technical field, the focus is largely on analytical and problem-solving skills, leaving little room for soft skills. However, like any other […]
If you run a small business in any industry or are about to take the steps needed to get one off the ground, choosing the best – yet most cost-effective options – is vital. While you may have got the best deals possible on your equipment, devices, and overheads, it’s also important to consider your […]
If you’re looking to drive more downloads for your mobile app, using your business website is a great way to do it. Many people search for apps on Google and other search engines, so including the right keywords and phrases in your website’s content can help you reach more potential downloaders. You should also create […]
