Why It’s Time to Offer eSIM Subscriptions to Your Customers 

There was a time when eSIM technology was met with a bit of doubt or trepidation – as is usually the case with the unfamiliar. As more mobile network operators (MNOs) and mobile virtual network operators (MVNOs) began to embrace eSIM technology and offer it to their subscribers, another obstacle was identified: There just weren’t enough eSIMs available to address demand.

Today, however, there are reliable and reputable eSIM manufacturing companies that can help your business provide the technology and support you need to address consumer requirements and volume.

For MNOs and MVNOs that are still on the fence about offering eSIMs to their customers, there are a number of reasons why it’s high time you offer eSIM to your customers.

Some of the reasons presented below are also compelling enough to help your customers decide to switch from traditional SIM cards to eSIM.

1. ESIMs can be connected remotely.

Based on the Remote SIM Provisioning specifications set forth by the mobile operators’ trade organisation, the Global System for Mobile Communications (GSMA), multiple mobile operator profiles can be developed and securely downloaded and provisioned over the air onto an eSIM.

This offers significant advantages for consumer device producers, in addition to industrial applications.

According to a Telefonica poll held at the World eSIM Summit 2018, 60 percent of respondents said they want device activation to be simple. ESIM cloud technology allows consumers to enable connectivity at the point of sale whenever they purchase a wearable, tablet, or smartphone that’s eSIM enabled.

2. ESIMs eliminate the need to use individual SIM cards.

The eSIM has a big advantage in that it eliminates the requirement for individual physical SIM cards (although they can also work in tandem should a customer wish to retain their old SIM).

With eSIMs, customers won’t have to switch from one SIM card to another every time they want or need to switch networks. They can also easily upgrade gadgets by registering them with you – their cellular network operator.

ESIMs also do away with the necessity for a SIM card slot which, in turn, can mean electronic devices (such as mobile phones and tablets) that are smaller and more compact. Manufacturers can use the extra space to include other helpful components that enhance device functionality. Eliminating the SIM card slot also improves dust resistance and IP ratings.

3. ESIMs support certain IoT devices.

ESIM technology allows for the future proofing of the Internet of Things (IoT) – that massive network of connected things (devices) and people.

In particular, three kinds of IoT devices benefit from eSIM adoption:

  • Long-lasting: These are gadgets, machines or electronic appliances that are designed to have a long functional lifespan. These include medical devices, home automation systems, or automobiles whose ownership and deployment space or region may change several times.
  • Small or compact: These are devices that need to maximise space (e.g. wearables), so they require the smallest possible form factor (physical size and shape), making it impractical for them to be opened (repeatedly) to swap SIM cards.
  • Remotely deployed or placed in inaccessible locations: Devices that are deployed in remote or inaccessible locations could make switching physical SIMs to be prohibitively expensive. Examples of these include billboards, air quality or forest fire monitors.

4. ESIMs are convenient, practical and interoperable.

The small size of eSIMs enables them to expand their applications to new consumer gadgets. These include smartwatches, wristbands, and rings which, in turn, is boosting the number of mobile connections and the potential market for both MNOs and MVNOs.

Also, the GSMA has gathered several stakeholders from across the eSIM ecosystem to agree on a standard that allows customers to effortlessly switch between any accessible network.

Since eSIMs may keep several profiles, subscribers can switch between networks and return without having to disable accounts permanently. This is a huge plus for subscribers – especially frequent travellers – as it allows them to seamlessly switch networks temporarily whenever the need arises. It’s also usually a more cost-effective option than turning on global roaming, which can mean costly charges.

5. More brands offer eSIM-ready devices.

Several global brands have launched mobile devices that support eSIM use, including Google Pixel, Samsung, Apple, Motorola, Oppo and so on. Even computer manufacturers such as Acer, Microsoft, HP, Asus, Samsung and Lenovo have released eSIM-ready PCs.

ESIM – The Better Choice

Like most new technology, eSIM has had its own ups and downs from the time of its inception. In fact, awareness about eSIM technology is still growing today.

However, a lot has improved since its initial introduction and your task as an MNO or MVNO is to ensure your market becomes aware of the value and convenience that eSIMs provide.

There’s not even a need to ‘package’ eSIM technology in a certain way as the benefits speak for themselves.