It is wonderful to have a dream to build apps and market apps successfully to become an app inventor and give up the day job. Well guys, wake up, this does not have to just be a dream. With AppsGeyser it is totally possible to build apps in less than 5 minutes and market apps effectively by building social media profiles for your app business.
Social media is all about the engagement, grabbing your audience through the links your share and the conversations you make. It is not about selling your app to the audience, it is about getting the audience to know the people behind the business. Today we are going to look at how we can engage our social media audience so that we can continue to build apps and build our app business successfully.
Image via brandmedia
1: Spare some time: Social media may be a financially free outlet, but it is not a time free outlet. In order to make social media work for your business, you need to build an audience and to start with this is no easy task. You need to be researching who you should be following on each platform and begin to engage with these people on a daily basis so that they and they followers will begin to recognise your brand and will in turn begin to follow you back. Be prepared for a lot of talking to yourself at the beginning before people being to reply.
2: Highlight your social media outlets – Make your social media outlets clear on all your paperwork, website, app, blog and where ever there is any form of written text. One way in which you can do this from your AppsGeyser app is to add another tab that has links to all your social media links on, this will ensure the audience has a way to connected with you. Building an audience is like watching a snowball roll down a mountain, it begins slowly and gradually increases speed and size.
3: Know what social media platforms there are – So many people think that social media means having a Facebook and Twitter profile. This could not be further from the truth. Infact if your marketing campaign does not include platforms, such as Instagram, Pinterest, or YouTube then you are missing a huge section of the audience share. Each social media platform has their advantages and disadvantages, it is up to you to utilize each.
4. Be real – Social media marketing is not traditional marketing. Social is exactly what this style of marketing needs to be to be successful. You need to be bringing personality to the table and enticing people to interact with you. It is vital that you understand your audiences’ needs in order to make sure they ‘belong in your gang’. Keep your page relevant to your business sector and encourage conversation.