Not everyone wants to make an app as an Android app business. Most of our app makers are creating apps for existing businesses. Whatever your reason for app making, you want your app to be used, and as an added bonus, to make money. The easiest way to ensure that your app makes money is to create a family of apps – what we call an Android app network, or Android app empire.
AppsGeyser is the largest online provider of free Android app templates. AppsGeyser is not only an app template provider. We are also here to help you understand app marketing and distribution too, helping our app makers get the most out of the Android apps.
choose Android app niche idea
In today’s post, I am going to focus on getting your app brand successful and this is through creating an Android app network. We want you to learn how to get your brand into the hands of many, to build a loyal customer base. And the secret of doing this is…to build an Android app network around a niche area.
What is a niche?
A niche is another word for specialist area. Let us look at a small space, a niche in a wall is created to house an ornament. In our case, our niche is a small section of space used to focus on a topic, not an ornament. If you are creating an app for your existing business, then creating a family of niche apps should be simple.
We don’t want you to focus upon your entire business subject, but to choose one very small specialized area of your business to focus upon and from this, to create at least 7 different apps. Let’s say you work at your local school. You could easily create hundreds of educational apps, but we believe that you should focus on something that is more specific to your school. By narrowing down your subject, you are refining your niche, reducing unwanted competition, and focusing on your expertise.
Why are niche Android app networks successful?
There are a number of reasons why niche apps are more likely to succeed:
1: App name – If you are creating a niche Android app, you need to name the app using keywords. This will help the app be found in an organic search. With less competition in a niche, your app is more likely to appear in the top page for search results. Please remember though, if you use a keyword that has nothing to do with your school (you are building this around your school right?) then the wrong audience will find the app and you will have a large uninstall rate. Make sure that the name is clear, concise and relevant to your niche.
2: App description and screenshots – Your app description should reflect the content of the app and your app name. If your School is called St. Frank and your app is called St. Frank School we wouldn’t expect the app description to be about the local swimming pool. You should be following through with your keywords on your app download page. The description should be brief, and explain what the app is about and why it was created. Remember to include screenshots that back up the description.
3: App network – From your niche Android app you need to begin to plan to create a network of apps. For your app niche, you are focusing upon your school. You can create an app for your general school website, a wallpaper app for images from school events, a school upcoming events app, a gaming app, an app for teachers, an app for parents, and a social network app for your school social page. Never forget to create an app with your school’s YouTube page for all those cute videos. As you can see, the ideas are endless, all you need is a little imagination.
Creating a range of apps will establish you as an app maker. Once you have built a successful range for your school, who knows, maybe you can then expand from your niche area in to a wider educational arena.